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Monthly Archives: December 2012

We had a GREAT day yesterday, and I'm 100% convinced it is all due to backers, friends, and fans taking a little time to make posts about the project. Thank you from the bottom of my heart to everyone who did. This, of course, only encourages me in my notion that it's important to keep pushing to get MORE of that kind of grassroots chatter, but here's what I'm NOT asking: • I'm not asking you to suddenly turn into "shills" for the project. • I'm not asking you to spam your friends with repeated entreaties to pledge. • I'm not asking you to give more money yourselves (unless, of course, you see something in the project that you WANT to spend money on ... in which case, totally go for it). What I AM asking is that if you want to help get The Littlest Shoggoth to hit the next couple of stretch goals, you make a post about the project in the next couple of days, and then one more toward the end of next week. There are over 500 people who have "liked" the project's Facebook page (not to mention over 1,500 that clicked "like" on the Kickstarter page itself). That's a pretty massive force of low-pressure promotion, if we can mobilize ourselves. My goal is by Tuesday to get a quarter of us to post, blog, tweet, or otherwise put up a public message that contains the words "The Littlest Shoggoth" and the URL for the Kickstarter. My secondary goal is to get that many folks to do so again during the following Wednesday-to-Sunday streak. Believe it or not, the Kickstarter campaign WILL be ending a week from Sunday (Dec. 16), so there are only 9 days left to raise funds ... and then it's all done. Thank you again for your support and help thus far. I'm just trying to make sure we get across the finish line with a strong push. In the end, if you pledged (or even plan to buy a copy later at a brick & mortar retailer), it is in YOUR interest to help ... because the money raised will go to making the final product better for everyone.
With just 10 days left in the Kickstarter, things have really slowed down. We need a X-Mas marketing miracle! Maybe some pixie dust! Or just for the stars to be right, or we might not make the stretch goal that lets me print The Littlest Shoggoth in color! For the record, I'm trying to exhort you into spreading the word . . . not to extort you to give more money yourselves.
I got the "printer's proof" sample of what the add-on t-shirts will look like. I even managed not to spill anything on it at lunch. (We'll see how I do at dinner.) Anyway, here it is. Pretty snazzy, eh?   The shirt actually looks much greener in person. Maybe it's because of the white walls, but in the photo it seems more black.
The Kickstarter is on the verge of crossing the $7,500 level, and that will lock in the "Post Cards" stretch goal. So I spent some time this afternoon finishing up the art and placing the order. The cards should get here in about a week . . . then I can start signing them.
We're moving into the home stretch for the Kickstarter campaign. Only two weeks left, and The Littlest Shoggoth is nearing in on $7,500 in pledges ... which is great! At this rate we're seeming closer and closer to certain that the stretch goals for color interior and a hardcover printing will be met. And yet, I have my eyes on a bigger prize. A SECRET stretch goal that I only talked about with close friends ... that is, until today. A little while ago, I posted a video update to the backers telling them about this no-longer-secret goal.
  If the fund drive can raise $20,000, I will have a professional voice-actor record The Littlest Shoggoth, and I'll use that as the basis for creating some kind of animated short film using the art from the book. The higher the pledges go beyond that, the higher the production value I'll be able to put into the film. Imagine, if you will ... with a big enough budget we could get Bruce Campbell, or Clancy Brown, or William Shatner to be the narrator. I could hire a Flash animator, or a small animation studio to make my drawings come to life. Now, those kinds of dreams will require significantly MORE than the base $20k, but they're achievable. The key is to get more backers involved. And to do that, I really need the help of each and every one of you reading this. As I said, there's only two weeks left in the campaign. If each of you were to do a little promotion and post the link on your social media sights just once each week, we'd see a marked increase in new backers. If half of you were to print out a few of the promotional fliers and politely ask your friendly local game store (or comic store, or sci-fi book store) to put them by the register, we'd spread the word even wider. I'm not asking anyone to go crazy or make a pain in the butt of themselves. But I am asking if you'd each just do one small act of promotion ... one little bit of helping to ensure that all the Cthulhu fans in your area know about this project. If we can all do that, I think you'll be surprised at how big the response turns out to be.